Realtors and real estate agents can learn a thing or two from a home remodeling expert when it comes to increasing their sales. For one, it does help if you can make your potential clients see the home you’re selling not in terms of what it is, but in terms of what it can be. As an architect at Auriemma Design, Emma Auriemma McKay helps homeowners achieve the house of their dreams through imaginative solutions that bring out the best living environment that bears their personal signature. Through her real estate sales mastery course, she also teaches realtors, real estate agents and loan officers these things too! Chatting with Jen Du Plessis in this episode, Emma tells us how realtors and real estate agents can train themselves to see properties from an architect’s point of view, help potential clients build an emotional connection to a home and increase their sales

    Digital marketing is often derided as a poor way to generate quality leads. This generalization is even more pronounced when it comes to Facebook ads. Performance marketer and Facebook ad expert, Luke Shankula empathically disagrees. Whereas people see the lack of quality leads as a fault in the platform itself, Luke sees it as the result of a poorly harnessing its full potential. Marrying his background in the mortgage and loan business with his passion for marketing, Luke helps mortgage brokers and loan officers acquire more clients through his system of Facebook ads and automatic follow-up. Listen in as he joins Jen Du Plessis to explain why people misunderstand digital marketing and why it is truly the marketing tool that will set you up for an uncertain future.   — Watch the episode here: Listen to the podcast here: Generating Quality Leads Through Digital Marketing With Luke Shankula I

Many people think that it’s never good to say no to a potential partner or client, but in reality, you need to choose who you deal with carefully. As an aspiring loan originator, this is critical and Jennifer Otto, a Certified Mortgage Planner, joins Jen Du Plessis in this episode to explain her methods for choosing the best fit for you and your business. She gives away what she believes to be the secret sauce behind her success as a loan officer, and that’s getting yourself the right coach that will resonate with you. She talks about the different benefits of having a coach in this field and why it should be the first step you need to take. Learn why you don’t have to chase after every realtor’s business and how building the right relationships is much better.   — Watch the episode here: Listen to the podcast here:

Just because the world has become so complicated doesn’t mean that our lives have to be. All for the everyone considering simplification in our lives, guest, Deb Colameta of Metabright Media, visits Jen Du Plessis to share with us her book, Best Offer, Best Life—a guide to creating wealth through online yard sales. She talks about her formula for decluttering with the help of online selling and how it has helped her clear not only the space in her homes but also her mental headspace. She also gives some great strategies on selling and shopping online, teaching you how to look for items that you need to sell and, likewise, choose the ones to bring into your home. What is more, Deb then shares how she is changing the lives of real estate professionals and more.   — Watch the episode here: Listen to the podcast here: Decluttering Your Space

Visibility is everything in marketing, but it has taken a whole new meaning in this increasingly digitized world. With the rise of search engines as the go-to platforms for accessing information from the internet, content writing has become big part of online visibility. Today, Jen Du Plessis delves into the intricacies of this art with Shondell Varcianna, founder and CEO of Varci Media, a content writing services firm that helps financial institutions save time by writing content that speaks to their target customer. Whatever business you are in, your customers are now empowered to make a choice about which company solves their questions or problems from their fingertips. How do you literally stay on top of search engine results every time someone from your niche types in something that you may have the answer to? The answer is good content writing – and it really isn’t as hard as you

Any good speaker knows that speaking in front of people is more than just saying your message hoping that they will get what you mean. It is about storytelling and, most importantly, your body language. But in the time of quarantine and isolation where the stages are traded for screens, does body language still matter? Guest for this episode, Holley Mignosi, says yes. As a storytelling and hypnotic body language expert, Holley has helped so many people attract the kind of clients and customers they want from speaking. In this conversation, she joins Jen Du Plessis to share with us all her expert knowledge and how we can continue to utilize our body language even in the virtual world. Follow along to this discussion to learn more about how we can show up on the screen and still get the results we want and more.   — Watch the episode here:

It’s one thing to be an investor, but to be a happy investor and be blissful about the opportunity that you have is a whole different thing. On today’s podcast, Jen Du Plessis talks with Moneeka Sawyer, a life coach and the Founder of Blissful Investor. Often described as one of the most joyful people you will ever meet, Moneeka shares the incredible story of how she turned $10,000 into a beautiful real estate empire. Moneeka is the best-selling author of the book Choose Bliss: The Power and Practice of Joy and Contentment and the host of the podcast Real Estate Investing for Women.   — Watch the episode here: Listen to the podcast here: The Blissful Investor With Moneeka Sawyer I have a great guest with me. We’re going to have a lot of fun. I want to introduce my guest, Moneeka Sawyer. She is a life coach. She is

What have you done while being stuck at home? In this Jen’s Jots episode, Jen shares the five skills she developed coming out from the COVID situation that everybody needs to have. What could you be working on during a time of crisis to grow your business exponentially? Jen digs deeper into recreating the foundation of your business from the lessons learned during the disruption and come out stronger to facilitate your growth. Learn how you can accelerate your business within a twelve-week period as Jen talks about what she did as soon as she was stuck at home. Get to know how Jen has helped her clients kill it and how you can apply it to your own success.  — Watch the episode here: Listen to the podcast here: Jen’s Jots – Five Skills You Need to Stand Out From Your Competition I haven’t done Jen’s Jot in quite some time.

We’re still in the midst of the COVID-19 pandemic. While the road ahead is still uncertain, it helps to know what we can do to navigate this time and, most importantly, come out of it. In this episode, Jen Du Plessis sits down with the president of American Financial Resources and founder of AFR Wholesale, Laura Brandao, to talk about mindset, positivity, and what we can do now. What are the changes happening in the industry during this pandemic? How have our businesses been impacted? What does the future look like? Laura answers these questions while getting us down to the details of housing demand, commercial spaces, and more. — Watch the episode here: Listen to the podcast here: Navigating The COVID-19 Pandemic In This Industry With Laura Brandao I’m happy you joined us and that you’re here. If this is your first time joining us, thank you. Thank you

How do you get good deals even in an oversaturated market? Mobile home park investor and owner of The Archimedes Group, Ryan Narus believes it has everything to do with how you make assumptions. Ryan was a once a car salesman and even wrote a book called Car Deal Hacks. Looking for something else that he really loves, he quit his job to try his hand at investing, eventually landing on mobile home parks, which he is extremely passionate about. One thing that Ryan learned from his gamble is that monetization comes from doing one of two things: doing what others can’t or doing what others won’t. It all comes down to how you make assumptions, challenge those assumptions and move forward with a solid backing from reality. In this conversation with Jen Du Plessis, he takes us back to where he started and how he got into the space

Opportunities await the brave real estate investor as soon as things start to clear up with the COVID-19 pandemic. In this episode, get a taste of Mike Wolf Mastery as self-made freedom lifestyle entrepreneur, seasoned investor, and international speaker, Mike Wolf, shares some of his incredible ideas on how to reinvent yourself and thrive in this crisis through real estate investing. A real estate investor from an early age, Mike’s first failure quickly transformed him from being a know-it-all to being a learn-it-all. He doesn’t believe in dabbling. If you are passionate about getting into real estate, you have to educate yourself to succeed in the business. Listen to Mike’s inspiring story as he shares it with host Jen Du Plessis in the podcast. — Watch the episode here: Listen to the podcast here: Mike Wolf Mastery: Real Estate Investing In Crisis Times With Mike Wolf I am excited and delighted

Showing homes has never been easier and extremely helpful not only for seasoned agents but also for those who are still new. With the SHOW, an app-based service that allows you to schedule showings for your buyers and hire other licensed, vetted agents to show the house for you, taking back control of your life and sharing opportunities is just a click away. In this episode, Jen Du Plessis sits down with its owner, co-founder, president, and CEO, Patrick Laurienti, to talk about the origin story of this amazing app and what he saw are the gaps in the industry that they are closing. He shares about the challenges they encountered along the way of implementing it, the ways they vet the realtors coming in, and where he sees they are heading in the future. If you’re a loan officer or realtor who wants to get that time back and grow your